Social Media Basics: Tip # 101

Be Patient. They won't come back just because it's there. It will take time for visitors to find value in your new information, product, or service, that is, if there is value to be discovered...

In what ways are you relaying the value of your brand? Share your methods with us!

Social Media Basics: Tip #176

Try to remember that your social media network should be enhancing your traditional marketing channels. If there are no offline outlets for your product, service, or information, consider establishing one.


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Social Media Basics: Tip #45

Never be afraid to be different, that is,

if it's honest,
if it's natural,
it it's not for the sake of saying "I'm different"...

People will sniff out inauthentic pretentiousness like bloodhounds.

Join Get Linked Social: Insider [ HERE ]

Social Media Basics: QR Madness!!! [OPINION]

I just read an article by Jeff Korhan that will definitely open your eyes to the world of QR codes. When done, I realized that only a handful of people I know, knew what a QR code was, and only another handful seem to care.

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The age of the smartphone is upon us. When you start to look at what people are doing with QR codes, take this video for example, you'll will quickly see the use of QR codes is probably only limited to your imagination, granted, you'll will need a good imagination. I guess it will also depend on the educating those you intend have use your QR code, so be sure your audience knows how to use them or what they are using them for, otherwise they're useless.

If I had to chose, I'd say they will be most helpful in the retail/product industry, however, I can see some pretty unique applications for them in the information and services industries as well.

Are you using QR codes to promote your business? In what ways? Share your experiences with us!!

http://www.getlinkedsocial.com
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Developers and Programmers [Call to Arms]

Hey all,

GLS is calling on software developers, programmers, etc... 

If you or someone you know has experience with software, browser plugins, etc., 

give us a shout we'd love to talk to you!!

Thanks

Get Linked Social

http://www.getlinkedsocial.com 

Fan Pages: Standard vs. Custom? [OPINION]

When I began creating fan pages, I admit to staying away from custom pages. This is mainly because I know too little html and frame code, and the iframe apps that are "code-only" favor the knowledgeable while having no mercy on the rest.

However, if you scour the daily bombardment of social media information like me, you will have no doubt found that creating custom fan pages are becoming easier to create due to some very helpful applications.


There are many click, drag and save type of applications popping up all the time, paid and free. Once upon a time, creating a website had eluded the novice designer, but now it's easy as pie. I can guess the customization of fan pages will follow the same evolution.


How do existing and potential customers view fan pages? If they have a genuine interest in page content, do they even care whether a fan page is customized or not? Does it matter?

What do you think? Drop us a line...

Social Media Basics: Measuring Social Media ROI [INFOGRAPHIC]

Measuring social media ROI continues to be the hot topic between social media thought leaders, marketing execs and CEO big-wigs. While many feel it's too difficult to truly measure the ROI, it's only made difficult when trying to connect a dollar amount to each "Like", "Follower", or "Fan".

ROI = Return on Investment

Realistically, the value of your return depends on what goals you have set when integrating social media and your current marketing strategy.  Whether you're offering products, service, or information, there are several ways, (100 at least), to measure social media ROI.

Think about why you intend to use social media and how you expect it to help your business. The following infographic shows three basic ROI measurements:

Infographic: GetLinkedSocial

If your juices are flowing now, and you are looking to explore more ways to measure your social media success and value, I recommend reading "100 Ways to Measure Social Media" by David Berkowitz.


Tell us how you intend to use social media, and what you intend to gain from it.

DeVaughn
www.getlinkedsocial.com