Social Media Basics: Tip # 101

Be Patient. They won't come back just because it's there. It will take time for visitors to find value in your new information, product, or service, that is, if there is value to be discovered...

In what ways are you relaying the value of your brand? Share your methods with us!

Social Media Basics: Do you need it?

Today's dictionary.com "word of the day" is "yarely", pronounced YAIR-lee, meaning with quickness or agility. The word "yare" is defined: quick; agile; lively.

Seemingly outdated in use, neither gmail, blogger, twitter or facebook recognized these as properly spelled words and prompted me to correct them. But in spite of that I decided to try and find a connection to what I do as a social media coach, consultant, and advocate.

There's a great number of things that the small business entrepreneur must consider upon start-up. Despite this meticulous planning process, there are many times when the social media facets are yarely considered (or is it considered yarely?) before being thrown in the mix.

Things tend to boil down to time or money, and it's no different with marketing via social media tools. Either you have the time to do it yourself, or the money to have someone do it for you.

At a glance, using social media is a no brainer. We see all the fresh new ideas, the success stories, and naturally want to do what seems to be working for others.

However, when things like ROI, and other analytic considerations come into play, strategic planning is down right crucial. Yet, it's during this stage when many fail to answer one simple question:

Do I even need social media to achieve my goals?

Whether you're pushing product, services, or information, this question should be the first answered before walking down "Social Media Rd."

Tell us your stories about social media planning done right, and wrong. We'd love to hear your tales.

DeVaughn
@Musedgoods
www.getlinkedsocial.com

Solidifying your Social Media Presence Gets Serious!

Beyond the standard maintenance routine is where aspects of social media management get deep, especially when it comes to building your audience and maintaining an online community that's relevant and reputable.

There was a time when a business would place a new ad in the paper, sit back, and wait. Now, due to the social media boom, it's just not enough. People are talking and deciding what to consume based on the experiences and advice of their peers, and more importantly, based on relationships they form with businesses through social media.

Because of this, it's crucial for your business to tap into the information being shared about your market, and become apart of the very information being shared.  Some of the ways this is done is by:

• Monitoring your market's social space
• Maintaining your brand loyalty, image and reputation
• Creating relevant content 
• Rewarding brand loyalty and advocacy
• Customer support
• Analyzing what works and what doesn't
• Profile and community optimization

Get Linked Social can help by providing these services alone, or combined with Basic Start-Up or Standard Monthly Maintenance.

For further details or pricing information e-mail us at:

contact@getlinkedsocial.com

Get Linked Social
www.getlinkedsocial.com